For consumers

Information for consumers

How to recognize our platform, how we prevent fake reviews, and what you can do as a consumer.

Live
Google Review Partner

Transparent about reviews

Klanten vertellen is a specialist and market leader in the Netherlands for customer reviews. Companies use our review system to collect and publish reviews. This way you as a customer get a much better feel for the company you are interested in. Reviews say a lot about how the service of a company is structured and about the quality of their products or services. Reviews have therefore become even more important for companies in a world where we orient ourselves mainly online. Klanten vertellen is eager to be transparent about how the review system works.

How to recognize us

Companies that work with the Klanten vertellen review system are recognizable by our logo or by the use of our brand name in combination with a specific widget. Our customers often display these on their websites and in communications. If you click on this you will be taken to all reviews that have been written.

Here you will find an overview of some of our customers and partners

How we ensure reliable reviews

When you (online) have purchased a product or service from one of our customers, you will be invited to leave a review or you can share an experience on the review page. That review often consists of a short questionnaire, where you have the opportunity to provide an explanation. Klanten vertellen does everything to filter out fake reviews. For this we use a number of built-in barriers that identify the fake reviews. It is possible for anyone to report a review if there is a suspicion that it is not real. Our specialists will then carry out further investigation. Reviews cannot be edited or removed by the company where you made a purchase or a service was provided. A company can respond to this, so that any complaint is resolved. Negative experiences are therefore also shown. If applicable, the given review may be updated afterward, but only the customer themselves can do this. Moreover we always link to the original review with a link. Klanten vertellen can delete a review, but only if it does not comply with our guidelines or when personal data is shared.

Frequently asked questions

Questions about trustworthy reviews

Are all those positive reviews really accurate?

Every company occasionally has to deal with critical reviews or dissatisfied customers. They can respond to every review. This makes it visible to everyone how a company handles criticism and whether complaints are resolved. Do you notice that a company has received many reviews in a short period? It is possible that they have asked many customers to leave a review at the same time. Companies decide who they invite to do this. Most of our clients do this on a large scale and usually without knowing in advance what the buyer's experience has been. We regularly discuss this with our clients to prevent asking only well-known and good customers for a review. It is not only implausible; consumers will notice this themselves over time. If you as a dissatisfied consumer read only positive experiences on a company's website but you are never invited to leave a review yourself, this ultimately does not benefit our client.

Why can I only post one review?

Buyers of a product or service may write one review about their experiences with the company. This we do to prevent abuse. Satisfied customers or acquaintances of a company cannot easily manipulate the review score this way. Our systems are set up so we receive a notification when someone tries to give multiple reviews. It is possible to leave more than one review if you have purchased a different service or another product from the same company.

Can customers edit or delete their own reviews?

Reviews cannot be edited or deleted by the company where you made a purchase or received a service. The company can respond here, so that a potential complaint can be resolved. Negative experiences are also shown. The given review may be updated afterwards, but only the customer themselves can do this. Moreover, we always link to the original review. Klanten vertellen can delete a review, but only if it does not comply with our guidelines or when personal data is shared.

How can I be sure that reviews are real?

Klanten vertellen place a lot of value on the reliability of reviews. Real reviews and stories, written by customers who have actually purchased a product or service. Our review system actively invites customers to leave a review. To check the reliability of reviews, we have built barriers into our system to ensure that the submitted reviews come from real customers. Sometimes a review may still be fake. If you use our review system and suspect this, you can report the review. Our review specialists will investigate the review further.

Is the review score shown in a widget accurate?

The review score you see here is the average score given by customers over the last 12 months.

Does every customer receive the same email inviting them to leave a review?

Our customers can personalize emails and send different versions. Sometimes a company uses the same email for years to invite a review. More often, these invitations are regularly updated or there are several versions in circulation.

How is the review score calculated?

On our review pages we publish both the average review score over the past 12 months and the total review score, to give a good picture of the current experience with this company. The figures are calculated based on an average and are not dependent on other factors.

Are there reviews on the review page that have received an incentive?

Our advice to companies is not to offer incentives for a review. By incentives we mean discount vouchers, rewards, loyalty points, gifts, etc. This can be perceived as steering, and the aim is for a customer experience to be described as objectively as possible. Additionally, Google also has guidelines for the use of incentives in reviews.

Despite our negative advice, we, as Klanten vertellen, cannot completely rule out that companies offer incentives. However, a company is required, under the new legislation, to mention this when publishing these reviews.

Want to learn more about the reliability of reviews? Please contact us!

This is how we guarantee the reliability of our platform

RELIABLE

Your experience matters: honest and safe

Reviews come from real purchases. You can report suspicious reviews; companies can respond, but cannot delete reviews themselves.

Questions about a review?

Learn how to write a review, or contact our team.